Rarity is not a virtue.
We are an open association for jewellers who hold that the standing of a piece rests on how it was made, who was paid for making it, and whether it was built to last: not on how scarce its materials happen to be.
Our position
Scarcity is a supply story, not a moral one. We set out the case for a different account of what makes a piece worth having, and we make it in the open where it can be argued with.
Read the positionThe Code
Seven commitments, covering sourcing, labour, environmental impact, honest marketing, customer dealing, craft, and progress. Members sign them in their own name and restate where they have got to once a year.
Read the seven commitmentsMembership
Open to any jeweller who signs the Code: bench makers, independent shops, studios, online sellers. No ballot, no invitation, and no grade of membership to buy. The signature is the membership, and signing is free.
See who can joinThe Bench
A working room for signatories who have nobody to delegate a new regulation to. It costs money, it is not open yet, and it leaves no mark on the roster: a member who pays for it is listed in exactly the same words as one who does not.
What will be in the roomWhat survives is the argument.
A piece that can be resized, restrung and restored has a different relationship to waste than one built to be replaced. That is where we think sustainability actually lives in this trade.
Not as a material you can buy and then claim, but as a practice you keep: repair kept available, skills kept trained, pieces kept in use for a second and third lifetime, and claims kept true while you do it.
Founding members are being admitted now.
The association is new. The first cohort of signatories will be listed together when it is seated, rather than trickled out one name at a time — a roster of one is not a roster.
If you want your name in that first list, apply now. Signing the Code is free and stays free.